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Liam Sheedy announced as DS Ambassador

Discover DS Ireland new Brand Ambassador

Liam Sheedy, TV Commentator and GAA Legend, has been announced as a Brand Ambassador for the new stand-alone premium DS Automobiles Brand. Liam, who managed the Tipperary Senior and Minor Teams to All-Ireland glory and was awarded Sports Manager of the Year in 2010, picked up his new DS 5 at Semple Stadium in Thurles last week.

New DS 5 is defined by its avant-garde styling. It combines dynamic performance, refinement & attention to detail with a range of advanced technologies. New DS 5 embodies all the attributes of present & future DS vehicles.

 Speaking about his role as DS Brand Ambassador, Liam commented, “I am delighted to be associated with the premium DS Brand as a Brand Ambassador. The new DS 5, the flagship car for the new Brand, is an extremely stylish model that attracts a lot of attention. I look forward to working with the DS team to increase awareness for DS, the new stand-alone Premium brand.”

Louise Murphy, Commercial Director, Citroën Motors Ireland, commented, All the DS Ireland team are thrilled to have Liam on board as a new Brand Ambassador. The DS 5 is the embodiment of the DS Automobiles brand and offers customers a premium vehicle with a difference. We look forward to building a great relationship with Liam over the coming year as we work together to establish the new premium DS Brand in Ireland.”